According to Forrester Research’s CEO George Colony, today’s CEO’s are not very social. Very few of the CEOs at top companies in the U.S. and the rest of the world have any material presence on the popular social media sites. Colony believes they should be social though, and all signs are pointing to a future filed with CEOs who can speak the language of the people — Social Media.

While one can only speculate about the future of CEOs and social media, there’s no question that social media plays a huge part in life and the world as we know it right now.

As younger CEOs replace older ones, news consumption habits change and social media continues its trend towards ubiquity, there’s little question that the man (or woman) at the top will need a firm grasp on Social Media — whether that be for recruiting, scouting, public engagement or social CRM.

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A picture is worth a thousand words, they say. And if it’s true, here are 22 diagrams, all pertaining to the Social Media phenomenon, that should speak volumes about the state of online marketing today.

Everyone learns differently. Social media marketing has a lot of moving parts and processes which often make it hard to get up to speed or to keep pace with. This challenge is only compounded by the ever-changing nature of the market, in which new applications and opportunities arise daily.

Reading tons of blog articles, while important, takes a lot of time. Sometimes it is easier to see concepts visually to get a basic understanding and then do further research on the topics that are most relevant to your business.

Here is a great collection of visualization of social media concepts, including monitoring and content distribution.

If social media services form a considerable part of the entire Social Media sphere, tools to aid in various aspects of running them form no significant part.

From Conversion Search Engines to tools to measure your brand’s visibility in social channels, from real-time social media monitoring and measurement to social profile aggregators – there are many excellent tools available these days that help make effective Social Media Marketing a breeze.

Here are 7 B2B Social Media tools you probably haven’t heard of. Yet they are well worth a closer look.

Google is supposedly getting into the market with Google Me, a not-yet-launched, oft-rumored social network that will directly compete with Facebook.

Nothing is for certain yet, but more and more sources are saying Google Me does exist, and that could mean good things for all of us.

If anyone were to take on Facebook, Google has the engineering talent, deep pockets, and customer loyalty required to give it a fair shot.

Still, Google hasn’t had the best track record when it comes to social media attempts. From Blogger to Google Buzz, Google has come a long way along the Social Media Avenue.

Here’s an interesting infographic to put matters in perspective.

Mobile advertising is increasingly important, as cell phone adoption rates, especially smartphone adoption rates, soar. With a range of mobile advertising options, including SMS, WAP, mobile app display ads, search ads, rich media, video and push notifications, the landscape can be a bit complicated.

After a tough 2009, advertisers are expected to increase mobile and digital marketing budgets over the next year. With this in mind, it’s essential that advertisers keep up-to-date on their options in the mobile space.

Here are five mobile advertising trends to watch over the coming year.

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