Twitter is where small business owners enjoy the freedom of competing with big business houses. No matter what their yearly revenue is, even a small-time proprietor can effectively market his organization by harnessing the power of this social media platform. However, working smart is the key to success on Twitter. Read on for our top four tips on grabbing attention on Twitter.
Keep posting updates
Being inactive on Twitter is as bad as not being on Twitter. Regularly interact with your followers and on an average, try to post 20-22 tweets a day.
Evenly distribute your tweets
If you post 10 tweets a day, and 9 of them are about yourself, your company, and your products, you might be ignored by the very people you are trying to attract. Resource sharing should be your prime focus, but you must also indulge in casual conversation with your followers on Twitter. Let people feel that you are trying to socialize as opposed to pushing your services and products down their throat.
Create Twitter lists
Twitter lists help you create and maintain a resource for yourself and your followers. Moreover, those who you place on your lists are most likely to feel flattered. In fact so flattered, they might just feel obliged to show their appreciation by making efforts to spread a good word about you.
Allow others to RT your updates
A single tweet is of 140 characters only. But, you must ensure that your followers are able to retweet your updates, adding your name at the end. Thus, you must try to leave at least 15-20 characters at the end of each update. This way, your updates will be retweeted by your followers and automatically enhance your web presence.