Archive for the ‘Social Media Gaming’ Category

Google+ Introduces 16 New Games for Users

Tuesday, August 9th, 2011

Google Plus seems to be ready to take on social media giants like Facebook on their home turf. The social media division of the search engine giant has made 16 interactive games available for users, including the phenomenal Angry Birds. The games will be playable in either single player or multiplayer modes (wherever applicable), and very soon may be available to mobile users as game apps, as well.

In the initial stages, only a handful of lucky users of the social media network will be able to access these games via a special icon on their profile pages. As time progresses, however, the titles will obviously be available to every user. In fact, Google has revealed its plans to allow cross-platform support for these games, thereby ensuring that mobile users can play a round of game just about any time with their friends, even if the latter are using computers.

Could this act as just another nail on the coffin for other social media websites? Only time can tell, but one thing is for sure. Google Plus is definitely here to stay, and given the possibilities they can afford to explore (integrating office suites with social media, for instance), it is likely to be around for quite a long time to come.

Mark Owes Mark Big Time

Tuesday, May 17th, 2011

Well, we are talking about Facebook founder Mark Zuckerberg and Zynga founder Mark Pincus.

We all know that Zynga’s Facebook games such as FarmVille, CityVille, and Zynga Poker has contributed hugely in making the numero uno social media platform more popular. It was Mr. Pincus who understood that Facebook has great potential to excel as a social-gaming platform, and the rest is history.

Some of the most popular Zynga games on Facebook are Blackjack, Café World, Fashion Wars, Special Forces, Scramble, and many more besides the best-known CityVille, FarmVille, and FrontierVille.

The relationship between Facebook and Zynga has also been rocky at times. According to Michael Arrington of TechCrunch, in May 2010, Zynga threatened to dissolve its association with Facebook altogether as the former demanded exclusive use of Facebook credits for monetization of gaming applications. However, things fell into place, and the two companies entered into a five-year strategic relationship. The said agreement aims at increasing their collective commitment towards social gaming on Facebook, with an enhanced usage of Facebook credits in Zynga games.

Today, Zynga is one of the most spoken-of enterprises in Silicon Valley, and is all prepared for an I.P.O next year. Reportedly, Zynga players have raised over $3 million for worldwide social causes. On the other hand, the other Mark’s Facebook is bustling with over 600 million active users and estimated revenue of $2,000 million in 2010.

So, is Facebook a success because of Zynga or Zynga’s a success because of Facebook? What do you guys think?